Web Design Stoke-on-Trent

Web design in Stoke that gets the phone ringing

Straight-talking web design in Stoke-on-Trent for small businesses that want a website that works as hard as they do.

Web design in Stoke-on-Trent

Stoke-on-Trent is a city of six towns, each with its own high street and its own character. That matters when you are thinking about a website. A shop in Hanley does not need the same site as a trade business in Longton or a pottery studio in Burslem. What they all share is customers who search online before they decide who to call.

Most people in Stoke look for a local business on their phone. They want to know what you do, where you are, whether you are any good, and how to get in touch. If your website does not answer those questions quickly, they will tap back to Google and try the next one. That is the reality for plumbers, solicitors, cafés, driving instructors, and every other business in the area.

A good website is not a brochure. It is the place where a potential customer decides whether to trust you. It should show your work, explain your services in plain language, and make it obvious what to do next. That is what I focus on when I build a website for a business in Stoke-on-Trent.

I'm Tim, and I have been building websites since 2004. I work with small and local businesses across Staffordshire and the West Midlands, including right here in Stoke. My approach is simple: understand the business, design a site that fits, and make sure it loads fast and works properly on a phone. No jargon, no unnecessary extras, no nonsense.

What's included

Designs that speak Stoke: town names, local proof, local pride
Mobile-first builds for on-the-go customers
Tap-to-call, directions and quote forms on every page
Google Business Profile optimisation included in Growth builds
Speed-tuned for patchy mobile signals
Plain-English handover. Update it yourself in minutes

Our web design and SEO services in Stoke-on-Trent

I offer a small range of services, done properly. Every website I build is mobile-first, fast, and built to bring in enquiries. Here is what that means for your business.

Web Design

A clean, professional website built around your business and your customers. I do not use templates that make every site look the same. Instead, I design a layout that suits the way you work, whether you are a one-person trade business or a growing local firm.

A design that reflects your business, not a generic theme
Clear structure so visitors find what they need in a click or two
Mobile-first responsive layout that works on any screen
Fast loading times, because slow sites lose customers
Built on WordPress for easy updating, or custom-coded if that suits better

Before I start, I will ask about your business, your customers, and what you want the site to achieve. That shapes everything else. If you have an old site, I will look at what is working and what needs to go.

E-Commerce

If you sell products, an online shop needs to be easy for customers and manageable for you. I build e-commerce sites that handle payments securely, show stock clearly, and make the checkout simple.

Product pages that load quickly and show what the customer needs
Secure payment through Stripe or PayPal
Simple order management so you can see what has sold
Mobile-friendly checkout, because most people shop on their phone
Help with product photography and descriptions if you need it

You will need to think about your products, prices, and how you will handle postage or collection. I can advise on that, but the decisions are yours.

SEO and Marketing

A website is no good if nobody finds it. I do practical SEO for local businesses: making sure your site is structured so Google understands it, and helping you show up when people in Stoke search for what you do.

On-page SEO: title tags, headings, and content that match real searches
Technical SEO: site speed, mobile usability, and clean code
Google Business Profile setup and optimisation so you appear on Maps
Local search advice, including what to put on your site to attract nearby customers
Honest reporting on what is working, without vanity metrics

SEO takes time. I will not promise you number one on Google, because nobody can honestly promise that. What I will do is give your site the best possible foundation and help you build on it.

Website Care

Websites need maintenance. Software updates, security checks, backups, and small changes all add up. My care plans take that off your plate.

Regular WordPress core, theme, and plugin updates
Daily backups so you can restore if something goes wrong
Security monitoring and malware scanning
Uptime monitoring so you know if your site goes down
A set amount of time each month for small content changes

If you have a business that depends on its website, a care plan is cheap insurance. It also means you have someone to call when you want to add a new service or change a phone number.

Local businesses we help in Stoke-on-Trent

Every business is different, but the goal is the same: a website that brings in enquiries. Here are the kinds of businesses I often work with.

Trades and home services

Plumbers, electricians, builders, landscapers, cleaners, and similar. Your customers want to see what you do, where you work, and how to get a quote. A simple, clear site with photos of your work and a prominent phone number does the job.

Shops and local retailers

If you have a physical shop, your website should show your products, your opening hours, and your location. If you sell online, it needs to be easy to buy. I build sites that work for both.

Cafés, restaurants, and hospitality

People look up menus, opening times, and reviews before they visit. A site with clear information, good photos, and a map makes it easy for them to choose you.

Professional services

Solicitors, accountants, surveyors, and consultants. Trust matters. Your website needs to explain what you do, show your qualifications and experience, and make it easy to book a consultation.

Charities and community groups

Local charities and community organisations often need a simple site that explains their work, lists events, and takes donations. I keep these sites straightforward and easy to update.

How we work

From first contact to a finished website, the process is straightforward. No hidden stages, no surprises.

Get in touch
Call or email me with a rough idea of what you need. I will ask a few questions about your business and what you want the website to do. If it sounds like a good fit, we will arrange a time to talk properly.
Talk through your project
We will have a conversation about your business, your customers, and your goals. I will give you honest advice on what you need and what you do not. You will get a clear quote based on that conversation.
Agree the details
Once you are happy, I will send a simple agreement and take a deposit. Then I will ask for the things I need from you: logos, photos, text, and any examples of sites you like.
Design and build
I design and build your website, keeping you updated as I go. You will see a version of the site before it goes live, and we will make changes until you are happy.
Launch and handover
When everything is ready, I put the site live and make sure it is working properly. You get a quick guide on how to update it, and I am here if you have questions.
Ongoing support
If you want, I can look after the site for you with a care plan. That includes updates, backups, and help with changes. Or you can manage it yourself, and I will be here if you need me.

Local search: getting found on Google in Stoke-on-Trent

When someone in Stoke searches for a plumber, a hairdresser, or a solicitor, Google shows a mix of websites and Google Business Profile listings. To be visible, you need both.

Your website needs to be fast, mobile-friendly, and clearly about what you do. It should include your location on the right pages, not just once on the contact page. If you cover Stoke, say so. If you cover specific towns like Hanley, Burslem, or Longton, mention those too. That helps Google understand where you work.

Your Google Business Profile is just as important. It is the listing that shows on Google Maps and in the local pack. You need to claim it, fill in every section, add photos, and encourage happy customers to leave reviews. I can set that up for you and make sure it matches your website.

Local SEO is not about tricks. It is about being clear, consistent, and useful. That is what I help with.

Turning an outdated website into one that brings enquiries

If you already have a website but it is not doing anything for you, you are not alone. Many small business sites were built years ago, look dated on a phone, and are impossible to update. The good news is that fixing it is often simpler than you think.

Start by asking what the site is supposed to do. If the answer is "bring in enquiries", then every page should point towards a phone call, an email, or a form. If visitors cannot find your phone number without scrolling, that is a problem.

Next, look at speed. A slow site loses people. On a mobile connection, a site that takes five seconds to load will lose half its visitors before they even see it. I build sites that load in two seconds or less, because that is what your customers expect.

Finally, make it easy to update. A website you cannot change is a website that goes stale. I build on WordPress, which means you can edit text, add photos, and write blog posts yourself. Or I can do it for you as part of a care plan.

Getting a quote for web design in Stoke-on-Trent

If you need a new website or want to improve the one you have, get in touch. I will give you honest advice and a clear quote based on what you actually need. No obligation, no pushy sales pitch.

Call me on 07930 127013 or email timthunderhatcom. Tell me a bit about your business and what you want the website to do. I will take it from there.

Pricing

Clear prices, fixed before we start

Fixed quotes for Potteries businesses

Starter

£300 from

For new businesses that need to look established fast.

Up to 5 pages
Mobile-first design
Contact & maps
Google Business setup advice

Start here

Growth + SEO

£500 from

For businesses competing on Google in their patch.

Everything in Starter
Keyword & local research
Location & service pages
Speed & technical SEO

Get a quote

Care & SEO

£100 /month

Stay fast, secure and climbing — handled for you.

Updates & backups
Security monitoring
Monthly SEO improvements
Plain-English reporting

Talk to Tim

Process

How it works

Discovery
A chat about your aims and who you're trying to reach across the Potteries.
Design & build
Your layout, content and functionality come together. You approve before anything's final.
Launch & refine
Speed checks, SEO foundations and analytics — then go live with confidence.
Support
Handover training or an ongoing care plan. Never left on your own.

Nearby

Also serving nearby

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FAQs

Web design in Stoke — FAQs

Can't see your question? Call or send a message and we'll answer it.

How much does a website cost in Stoke-on-Trent?

My starter brochure sites begin at £300, and growth sites with SEO start at £500. The final price depends on how many pages you need, whether you want e-commerce, and how much content I need to create. I will give you a fixed quote before any work starts.

How long does it take to build a website?

A simple brochure site usually takes two to three weeks from the time I have all your content. A larger site or an e-commerce project can take four to six weeks. The biggest delay is usually waiting for photos and text, so the sooner you can gather those, the faster we can finish.

Do I need to write my own website text?

You can, but you do not have to. I can write the copy for you based on our conversations about your business. Many clients find it easier to let me draft the text and then they edit it. The important thing is that the words sound like you, not like a marketing agency.

Will my website show up on Google?

I build every site with solid SEO foundations: clean code, fast loading, mobile-friendly design, and properly structured pages. I also help with your Google Business Profile. But no one can guarantee a top ranking, and you should be wary of anyone who does. SEO is a long-term process, and I will help you with it honestly.

Can you update my existing website instead of building a new one?

Sometimes, yes. If your current site is built on WordPress and just needs a refresh, I can often improve the design, speed it up, and fix the SEO without starting from scratch. If it is an old, hard-coded site or built on a platform that is difficult to work with, a rebuild is usually cheaper and better in the long run.

Do you work with businesses outside Stoke-on-Trent?

Yes. I am based in Cheadle, Staffordshire, and work with clients across Staffordshire and the West Midlands, including Newcastle-under-Lyme, Leek, Uttoxeter, Stafford, and further afield. Most of the work is done remotely, so distance is rarely a problem.

Get started

Stoke business? Let's build something that works.

Tell us about your business and what you need — a new website, better rankings, or both. Free, no-obligation chat with Tim.

Get a Free Quote 07930 127013

Straight answers, fast
Clear, upfront pricing
Still here after launch